Jessica Simpson: Collection Launch in New Orleans!

Jessica Simpson arrives in style at Dillard’s Lakeside Shopping Plaza on Saturday (October 8) in New Orleans, Louisiana.

The 31-year-old fashionista and singer launched her latest ready-to-wear pieces from her Jessica Simpson Collection – and fans who purchased an item from the collection got a special gift!

PHOTOS: Check out the latest pics of Jessica Simpson

Jess recently announced that she’ll be starting a beauty and skincare line – you can sign up for early access over at BeautyMint.com!

Last week, Jess launched the Jessica Simpson Collection in San Francisco, Calif.